The drink remained at Taco Bell locations until 2017, when it was discontinued, possibly due to low sales.īaja Flash and Baja Punch Main article: Baja Flash Main article: Baja Punch Sangrita Blast Main article: Sangrita Blastįollowing the success of Baja Blast, the citrus punch flavored Sangrita Blast was exclusively released to Taco Bell restaurants in December 2013 in the United States, alongside Diet Baja Blast. Baja Blast Zero Sugar was once again released at retail stores in 2021, 2022, and 2023. The fountain version contains aspartame, while the packaged version does not. It used a slightly different formula than the fountain version. It was released to Taco Bell locations nationwide by March 2019.īaja Blast Zero Sugar first saw a retail release in 2020, alongside Baja Blast. In early December 2018, a zero-sugar variant of Baja Blast returned to Taco Bell restaurants, replacing an underperforming flavor, Spiked (Lemonade) and rebranded under a new name: Baja Blast Zero Sugar. Although it looks like a different flavor, the ingredients suggest that it's actually the same. On November 14th, 2016, Taco Bell gave an exclusive bottle of Baja Blast Non-Alcoholic Bubbly to the first fifty people attending the grand opening of the Taco Bell Cantina restaurant in Las Vegas, NV. Diet Baja Blast was later replaced by Orange Citrus Kickstart in 2015. In December 2013, Taco Bell added a diet variant of Baja Blast to its main menu, titled Diet Baja Blast, along with the new citrus punch-flavored Dew, Sangrita Blast. This release consists of the Baja Blast Freeze with a swirl of piña colada-inspired tropical cream. On May 20th, 2021, another variant version was released, the Baja Blast Colada Freeze. Originally leaked from a Taco Bell marketing survey in late 2020, it was likely cancelled, potentially being replaced by the Baja Blast Colada Freeze. To celebrate the 15th anniversary of Mountain Dew Baja Blast, this birthday-themed variant consisted of the Baja Blast Freeze with added candy sprinkles.īaja Blast Cherry Smash Freeze is a cancelled variant of Baja Blast Freeze. The specific brands of liquor used for the Twisted Freeze vary for each location, and there have even been some reports of whiskey being an additional option at select Cantinas.įrom October 17th, 2019 to November 20th, 2019, the Baja Blast Birthday Freeze was released for a limited time. Many new Taco Bell Cantina restaurants have opened in the years since, and the Twisted Freeze has now become a staple menu item. Among these beverages was the Baja Blast Twisted Freeze, which was a regular Baja Blast Freeze served with a shot of rum, tequila, or vodka. In September 2015, Taco Bell launched their first Taco Bell Cantina store in Wicker Park, Chicago, IL, which featured unique menu items and alcoholic beverages. After the successful test release, Baja Blast Freeze was added to the Taco Bell menu permanently on January 31st, 2013. In August 2012, select Taco Bell restaurant locations began offering Baja Blast Freeze, an icy Freeze variant of Baja Blast with similar physical properties as the restaurant's pre-existing Frutista Freeze product line. The drink has been a recurring staple of Mountain Dew's retail lineup ever since, frequently releasing as part of their summer lineup.įreeze Variants Baja Blast Freeze Promotion of the flavor increased considerably as a result, and the drink's popularity eventually resulted in a retail release in bottles and cans in 2014. Baja Blast was created with the intent to increase drive-thru beverage sales.īaja Blast was an instant hit amongst Taco Bell consumers and Mountain Dew fans alike, leading to a massive cult following in the following years. The drink was specifically designed to taste best for their Mexican-inspired food. It marked the first time a beverage company and a fast-food restaurant have created a proprietary beverage. Its standard Taco Bell tagline in the United States is "A Tropical Lime Storm," while its market release tagline was " DEW with a Blast of Natural & Artificial Tropical Lime Flavor." History īaja Blast was first released in early August 2004, exclusively at Taco Bell locations in the United States. Its tropical theming is shared with its Baja Family, while it was once paired with former secondary Taco Bell exclusive, Sangrita Blast. 7 The Bell: A Taco Bell Hotel and Resortīaja Blast is a Mexican-inspired Tropical Lime flavor of Mountain Dew and is an ocean-like teal in color.5.1 2014 Original Limited-Time store release.4.7 Baja Caribbean Splash and Baja Passionfruit Punch.
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